Sunday is the pioneering InsurTech in Thailand which is running on Amazon Web Services (AWS) Cloud Services to power its Machine Learning, AI and Big Data platform to truly serve and meet the customers’ on-demand needs in real-time.
In South East Asia, consumer demands and behaviors are changing rapidly where traditional insurers are not able to meet these demands owing to challenges in speed, scalability and flexibility of their technology platform to offer differentiated products and services. As a data and technology platform, Sunday believes it is equipped to fill this gap for businesses that require these solutions.
Cindy Kua, Co-founder and Chief Executive Officer of Sunday, reveals that “Sunday is a on a mission to change the way insurance is offered by putting customers first. We aim to be part of our partners’ ecosystem by leveraging on data and technology to understand customers’ needs in order to customize products and services to serve such unique needs with speed and convenience. We believe our platform is powerful with capability for real-time product pricing and integration to partners to serve millions of customers at any one time seamlessly. We share the same vision as Amazon and AWS to be the most customer centric company on the planet, and we aim to support more businesses achieve this goal. ”
Since its launch of business, Sunday has created and piloted a range of innovative insurance solutions for its existing partners such as Grab and DTAC to help such businesses design and integrate meaningful insurance solutions into their businesses in order to ultimately add value to their customers. For instance, Sunday has developed and launched a range of differentiated products from micro-travel and health insurance integrated into partners’ platforms, flight delay insurance with real-time compensation directly into customers’ bank accounts to daily car insurance. For this reason, Sunday has selected AWS, a leading cloud computing platform globally, to power its machine learning and cloud infrastructure.
AWS Cloud Services enables Sunday to offer real-time pricing with billions of calculations and faster time-to-market for unlimited products and partners. Also, Sunday also offers API integration solutions to its partners to ensure seamless end-to-end user experience on its partner’s platform as well as exclusive application development integrated with its partner’s business processes as required.
Smart technology on a digital platform offers customers easy and convenient access via smartphones or laptops at more affordable prices than any other insurance companies. Working with AWS helps Sunday reduces IT infrastructure cost, enabling the company to provide highly personalized policies at more affordable prices. It also makes the company more flexible in business expansion and development.
“As we run our machine learning and platform infrastructure on AWS Cloud Services, Sunday can expand its business into new markets quickly without needing to invest new IT facilities. As a result, it makes Sunday an asset-light company that can lower operating costs and grow rapidly in Southeast Asia” Cindy Kua concludes.
Dr. Chawapol Jariyawiroj, Country Manager of AWS Thailand, adds that AWS is very proud to be a preferred Cloud Services for with Sunday, an emerging startup with leading innovation. Sunday and AWS are having one common principle which is customer obsession. AWS Cloud Services has been designed to be flexible, secure, reliable and scalable to meet customers’ requirements. Sunday is using various AWS services including Amazon Elastic Compute Cloud (Amazon EC2), Amazon Relational Database Service (Amazon RDS), and AWS Lambda. We are excited to expand our strategic relationship with Sunday, working closely to enable innovation at scale.”, says Dr. Chawapol.
Sunday Ins Co., Ltd
Founded in August 2017, we define ourselves as an InsurTech company whereby we incorporate technology and innovation via data analytics scheme that delivers the most effective ‘real-time’ services to customers. We have shifted away from the traditional business model of the insurance company. Find out more about Sunday’s car insurance at easysunday.com and Sunday’s travel insurance at travel.easysunday.com.
For more information, please contact:
- Dhanadham Pokthitiyuk e-mail: dhanadham.po@easysunday.com, website: www.EasySunday.com
- Kanokporn Chompunuch (Jan) Tel. 094-226 6691, e-mail: jan@keyedgepr.com
- Thanyapat Wasukan (Keng) Tel. 081-984 0854, e-mail: kengka9@gmail.com
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